Smart home tools meet fitness goals
Move powered by Sequelai has joined forces with GE Lighting's Cync line to merge digital wellness with smart home technology. This collaboration allows users to design their home environments to align with their wellness routines. For example, brighter lighting can be used for morning workouts, while softer lighting can create a relaxing atmosphere in the evening to aid better sleep.
Expanding the concept of wellness
The initiative aims to redefine wellness by integrating daily behaviors like movement, recovery, and sleep into home environments. GE Lighting’s Cync system includes connected lighting, shades, and climate controls that can be tailored to different wellness goals. This approach reflects a growing understanding that wellness is not limited to exercise and nutrition but also influenced by environmental cues like lighting and temperature.
A shared mission of healthier living
Alex Isaly, president of Move and AI digital experience at Sequel Brands, highlighted the common purpose between Move and GE Lighting. He emphasized that Move was developed to make healthier daily habits accessible to everyone. Similarly, GE Lighting considers how environments shape behavior. This partnership brings those two goals together from different angles.
A new approach to wellness routines
This collaboration with GE Lighting allows the platform to extend these wellness routines into the physical spaces where users spend much of their time.
Supporting sustainable wellness habits
Craig Spinner, executive vice president of marketing at GE Lighting, explained that integrating Move with Cync lighting and smart-home automation helps reduce barriers and supports the development of consistent, long-lasting wellness habits. This approach makes it easier for consumers to manage their wellness routines in their daily lives.
Exclusive discounts and access
Move members can take advantage of the partnership by receiving 30% off eligible GE-branded lighting and smart-home products through an exclusive checkout code on GE Lighting's online store. Move powered by Sequelai is available on iOS and Android for $5 per month or $25 per year, making it a cost-effective solution for digital wellness.
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