GTA 6 Breaks Record Before Launch

Grand Theft Auto 6 has achieved official Guinness World Record status before its release date. The game’s first trailer holds the record for the most views in 24 hours for any video game.

According to GN technics/gaming (en-US), this achievement highlights the unprecedented global interest in the title. The record was confirmed in the latest Gamer’s Edition of the book.

Trailer views define new benchmark

The first trailer garnered 475 million views within a single day across all platforms. This figure represents roughly six percent of the world’s population, a scale that Guinness editors describe as incredible.

The second trailer also performed exceptionally well, briefly holding the record for the biggest video launch of any kind. Although later surpassed by a film release, the initial momentum established a new baseline for digital marketing impact.

Anticipated records at launch

Guinness editors expect further records related to player counts and revenue upon launch. They are also monitoring the number of developers involved, a category currently held by Red Dead Redemption 2.

The organization states it will closely track post-launch events. They view the release as a global phenomenon that few modern cultural products can match in terms of simultaneous engagement.

Context of previous achievements

Rockstar Games already holds several records, including the best-selling action-adventure game with Grand Theft Auto 5. The upcoming release is set for November 19 on PlayStation 5 and Xbox Series consoles.