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EV Market Reality Check: Delays, Supplier Bottlenecks, and Hybrid Gaps

By Tech Desk · 2026-09-19 · 3 min read
A sleek, futuristic electric sports car parked on a desert highway at sunset
Illustration: Tradingbird

US electric vehicle sales remain far below last year's peak, with new delays at Tesla and Lucid and supplier issues at Rivian shaping a challenging landscape.

US electric vehicle sales showed a slight monthly increase but remain significantly below last year's levels, according to data from Cox Automotive. Dealers sold roughly 79,000 new battery-electric vehicles last month, a figure that is down nearly half compared to the same period in 2025. This drop reflects the end of the federal tax credit that previously boosted demand. EVs currently account for just under six percent of all new vehicle sales, indicating that the market has not yet reached sustained mass adoption despite recent growth in other segments.

The sector is facing a wave of delays and regulatory scrutiny. Tesla has scheduled an unveiling for its next-generation Roadster, a vehicle that has been promised for nearly nine years. Meanwhile, Lucid and Bolt have announced a partnership for autonomous vehicles without specifying costs or timelines. Rivian is struggling with supplier bottlenecks, and General Motors is losing market share to rivals with stronger hybrid offerings. These developments highlight the gap between promotional promises and operational reality in the current automotive landscape.

Tesla Faces Regulatory and Production Hurdles

Tesla is preparing to reveal its next-generation Roadster in Waco, Texas, an event that follows a long period of anticipation. The company initially promised production by 2020, but the timeline has slipped repeatedly. Elon Musk has suggested that manufacturing may not begin until 2027 or 2028. The vehicle promises extreme acceleration through the use of rocket technology, but the significant delay raises questions about the feasibility of such ambitious engineering goals within the promised window.

In parallel, US safety regulators have issued a special order to Tesla regarding its autonomous ride-hailing service in Austin. The agency is demanding explanations on how the company self-certified its wheel-less, pedal-less vehicles against federal safety rules designed for human drivers. This regulatory intervention adds a layer of uncertainty to Tesla's expansion of autonomous services, as the company must now address fundamental compliance questions before scaling its operations further.

Lucid and Bolt Lack Concrete Details

Lucid and European ride-hail platform Bolt have agreed to develop mostly autonomous vehicles using Lucid’s midsize platform. The partnership aims to deploy at least 25,000 autonomous cars across Europe. However, the announcement lacks specific details regarding financial commitments, firm orders, or a clear launch date. This vagueness makes it difficult to assess the immediate commercial impact of the deal, especially given Lucid’s current financial challenges.

Lucid is currently undergoing an operational reset, which includes significant cash flow improvements and workforce reductions. The company laid off 18% of its US employees in June and has delayed the production of its more affordable midsize vehicle to 2027. These measures suggest that the company is prioritizing financial stability over rapid expansion, which may slow down the rollout of the autonomous vehicles planned for the European market.

Rivian Suppliers and GM Hybrid Gap

Rivian is experiencing production bottlenecks that are not related to its own manufacturing capacity. CEO RJ Scaringe stated that the company’s ramp-up is constrained by the rate at which its suppliers can deliver components. To meet its delivery targets, Rivian is planning to add a second shift at its Illinois plant. This situation highlights a common challenge in the EV industry, where supply chain coordination often lags behind production capabilities.

General Motors is facing a different challenge: a lack of hybrid options. As hybrid sales grow to nearly 20% of US retail sales, GM’s US market share has slipped. The company has very few hybrid models available in the US market and is not expected to offer a broad lineup until late in the decade. Dealers report that customers are turning to Japanese automakers like Toyota and Honda, which have extensive hybrid portfolios. This gap represents a significant competitive disadvantage for GM in a market increasingly driven by fuel efficiency concerns.

Based on reporting by Stocktwits, compiled by the Tradingbird desk.

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